Quranly / Non-profits
Quranly entered Ramadan with a team, a campaign, and a system that could hold.
Client
Quranly
Non-profits
Services
Operations | Fundraising | Email Marketing | Influencer Management
Visual gallery
The challenge
Taking a world-class product off one founder's shoulders.
Quranly already had what most apps dream of: millions of downloads, a trusted Muslim user base, and a product people genuinely loved. But behind the scenes, too much was still sitting on one founder's shoulders. No dedicated operations team. No clear fundraising setup. No structured email programme. And with Ramadan approaching, the pressure was no longer something to manage — it was something to solve.
Our approach
What we did, step by step.
- 01Came in as an embedded partner, not outside advisors — took pressure off the founder and turned scattered work into clear workstreams
- 02Audited operations, shaped the team structure, wrote role definitions and helped build an outsourced operations team
- 03Built the Ramadan engine: a LaunchGood campaign with a clear giving story, and an email programme that followed the emotional rhythm of the month
The result
Raised on LaunchGood — £75k
£75k
raised on LaunchGood
22
email campaigns sent
16.87%
email open rate
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Next step
Thirty minutes. One honest look at your email.
We'll walk through your flows, your list and your last few campaigns, and tell you what we'd do first. No deck, no obligation.